
Inspiration vs action
When you produce content do ask yourself “what do I want my reader to do next?” Learn why you need to turn inspiration into action.
When you produce content do ask yourself “what do I want my reader to do next?” Learn why you need to turn inspiration into action.
We spend our days trying to control things that can’t be controlled and ignoring the things we can. Read on if you want to take back control of your life.
Convinced you can’t write readworthy copy? Learn how to declutter your copy using basic fashion principles.
How a chance encounter & a piece of paper reminded me how important it is to live your life your way.
The art of writing compelling copy can be taught. Listen to me speak on all things copywriting on the Razor Sharp Show.