Small Business
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Episode 32: How to create a unique and memorable brand personality
Understanding how a strong brand personality is created will help you attract your dream clients, increase your visibility, position yourself as an expert, and support you to invite people to work with you.
That’s why today on the show, I want to share the 4 components that make up your brand personality.
Episode 31: How to write scroll-stopping content (in 5 easy steps)
I want to help you overcome these common problems by sharing the five stages of writing. Yep, writing is a process and if you skip a step, you may not get the desired result.
Episode 30: 7 types of content that sells
We make content creation and content marketing way too complicated. While it is a creative process, it’s more formulaic than anything.
Episode 29: TCFM Tour: How my program gets life-changing results
The Creative Freedom Method is my signature program that designed to take you through the process of creating, building and launching a client-based service.
Episode 28: Are you multi-passionate or multi-distracted?
You’re a passionate and driven high-achiever who always gives their all in their work. You struggle to finish the projects you start and often feel unclear about where you should prioritise your time. If this is resonating with you, know that you’re not alone.
Episode 27: Lead magnet ideas for service-based businesses
If you want to qualify leads and attract your dream clients with ease, a lead magnet can help.
Choosing the right lead magnet for you and your signature service is easy if you have a strategy.
Episode 26: My go-to email launch sequence
My go-to email launch sequence is 4 emails and I recommend sending these over a 7-day period. So let’s dive into what each email should look like and what you can include.
Episode 25: Signs it’s time to create a signature service
A signature service is when you solve a specific problem for a specific client using your unique process. It’s the last part in my 4-step niching framework.
Episode 24: Fake PR (everything you need to know)
Today on the show, I want to talk about fake PR and if you should pay for exposure. I’ve been asked a lot lately about PR thanks to the rise of the Yahoo Finance round-up articles that you may have seen people commenting on OR being a part of over the last few months.
Episode 23: Sales page CPR
Today on the show, I’m sharing 5 elements that every sales page needs so that you can review your sales page and make any tweaks and adjustments.
Episode 22: How to create a signature service around your strengths
If you’ve found yourself offering a service that leaves you feeling exhausted and out of alignment, you’re not alone. Many of my dream clients come to me for this reason. Which is why I’m excited to share some of the questions and exercises I take my clients through inside my programs.
Episode 21: How to outsource and hire help
Everyone is always talking about the value of outsourcing and hiring help. But how do you know what tasks to outsource, who you should hire and what you need to do first?