Freelancing 101: How to write copy people want to read

Freelancing 101: How to write copy people want to read

Do you have a love-hate relationship with words? (Puts own hand up). Most people do, even professional writers.

But here’s a little secret that they don’t teach you in business school, great writing can be taught, and you don’t have to be a trained copywriter to write searchable, bold and hardworking content that makes your audience stop and take notice.

If you’re a newbie freelance writer, business owner or just want more people to open your work emails, this is the post for you!

3 Content marketing lessons from Netflix

3 Content marketing lessons from Netflix

Netflix is finding its way into millions of homes and onto screens globally. First believed to be just another library with a good interface, Netflix has proven itself worthy of our attention, writes Rachel Kurzyp.