Freelancing 101: How to write copy people want to read

Freelancing 101: How to write copy people want to read

Do you have a love-hate relationship with words? (Puts own hand up). Most people do, even professional writers.

But here’s a little secret that they don’t teach you in business school, great writing can be taught, and you don’t have to be a trained copywriter to write searchable, bold and hardworking content that makes your audience stop and take notice.

If you’re a newbie freelance writer, business owner or just want more people to open your work emails, this is the post for you!

How to write with authority

How to write with authority

There are many ways you can build authority as a writer. However, many writers overlook one important element: identifying a core area of expertise.

How to never run out of ideas

How to never run out of ideas

Writer’s block is every writer’s worst nightmare. And it always seems to strike when there’s an important deadline looming. Don’t wait for the last moment to find inspiration. Instead, take a few minutes every day to fill up your ‘ideas bank’, writes Rachel Kurzyp.