You, my friend, are a strong-willed and independent Blue Myrtle-Cactus.

To give your business the TLC it needs, try these ideas out.

Just because you’re working on an important cause or issue doesn’t mean you don’t deserve to be paid for your expertise and time. Being selfless means, you can easily find yourself working for free. This leads to disappointment and burnout.

Remember: you shouldn’t feel guilty about making a good income from your business. You should be making a healthy profit.

If you find yourself feeling hesitant about charging fair prices for your work, ask yourself: Does the company have a budget allocated to this project? What would an agency be charging? How many more people can I support if I have a profit to invest? 

And if your clients disagree with your new rates, it’s time to let them go. There are clients out there who will pay for your expertise and skillsets. You need to trust in yourself and believe in your SELF-WORTH.

Being an informed citizen is at the heart of your business. If you can’t remember the last time you watched a webinar or did a course, you need to prioritise personal development.

Set aside a few hours a week to upskill. Don’t judge yourself or set unachievable expectations. Instead, enjoy the experience of learning (and unlearning) and connecting with others who challenge you to be better.

Start CELEBRATING YOUR VALUES and sharing your ethics. Sharing these will help you to establish the know, like, and trust factor that will attract your ethical dream clients and opportunities that are aligned with your business goals.

You’ll be surprised how quickly positioning yourself as a leader in your niche can lead to high-quality and high-paying clients when you give yourself permission to advocate for your right to resources too.

The business world loves saying you should get in the head of your ideal client, niche down, and get strategic with your content.

But if you find yourself hesitating because you’re afraid you’ll lose clients or you want to work with different people, or you’re not an expert yet, I don’t blame you. 

There’s a lot of bad advice when it comes to creating your services and marketing your business.

After running a successful service-based business, launching my own profitable programs and courses, starting a podcast, and being featured in the media, I’ve learned a thing or two about how people get trapped in client rut and a lousy content marketing cycle. And how to get them focused and growing again.

My job is to help you identify your niche, build a signature service, and launch with confidence, so you can finally work with dreamy clients and run a business that supports your multi-passionate lifestyle. 

I’ve helped over 3,000 people across my programs and workshops, and I can help you too.

And because as a fellow plant owner, I know you’re dying to ask…I have 40 indoor plant babies. My first plant was a Boston Fern (It’s still alive eight years later!). I’m currently obsessed with my Pink Panther, and I’m holding out for the perfect Birds of Prey for my home office.