Small Business
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Episode 50: The power of prioritising personal relationships in the sales process
The reason why I’m sharing the breakdown of my figures today is because many online business owners share their launch sales but aren’t transparent with the work that went behind their launch and what proportion of their sales are profit.
Episode 49: Let’s talk about money
I’m talking about financial security and freedom today because as a business coach, it’s what my clients come to me to create. Talking about money and clients in general has recently got a bad rap online and I understand why – it’s become an overused trope in the biz space.
Episode 48: Words and phrases you should remove from your copy – Part 2
This is part 2 of a 3 part series where I share words or phrases that I see every day in the online business space that are unethical, culturally inappropriate, or problematic in some way.
Episode 47: QnA: Is a 1:1 business model scalable and profitable?
I received so many questions about my recent decision to retire my offer suite and only have my 3-month 1: 1 coaching program, that I decided to share my answers here on the podcast.
Most of the questions I received fell into three loose topics all around scaling, income and credibility so that’s what we are going to focus on today.
Episode 46: How to claim your expertise
We’ve been conditioned to associate expertise with academic excellence, age, and masculinity. But I’m here to tell you that wearing tweed doesn’t make you an expert.
We’re slowly moving away from this outdated capitalist and patriarchal view of what it means to be a thought leader. This is amazing for business owners because you can redefine what being an expert looks like for you.
Episode 45: How to prioritise your to-do list
I thought it would be fun or should I say useful for me to share how I prioritise my to-do list every day but especially on days like today when starting something feels hard and it’s easy to tell myself that I can do it later because my computer is always within arms reach.
Episode 44: Words and phrases you should remove from your copy – Part 1
This is going to be part 1 of a 2 or 3 part series where I share words or phrases that I see every day in the online business space that are unethical, culturally inappropriate, or problematic in some way.
Episode 43: Soul Searching Questions Every Business Owner Should Ask
Today I want to chat about soul searching and some exciting changes I’ve made to my business. I know that I’m not the only one who has taken a step back in their business and has found themselves wanting to make changes.
Episode 42: The one thing every successful online business has
Whether your biggest struggle right now is showing up, knowing what content your clients are craving, finding time to create content, or not feeling comfortable to invite clients to work with you, you need a content plan.
Episode 41: Using content to build deep relationships with your dream clients quickly with Hannah Michelotti
Why determining your dream client is so important, how statistics and data can support you to make better business decisions, and how content can build deep relationships quickly
Episode 40: Content marketing explained
Put simply, content marketing is the process of creating content with the goal of attracting your dream clients and showing them why they should work with you or buy from you. Your content marketing strategy should support your business goals.
Episode 39: Attracting your dream clients is easy when you own your expertise with Jenn Lynn
We spoke about why determining your area of expertise so important, how having a strategy can help the creative process flow and how repurposing content can save you so much time.