Create CONTENT with
Your step-by-step guide to crafting a content marketing strategy that positions you as an expert, has your dream clients booking your services AND still feels authentic to you.
Is this you right now?
You wake up and remember you should publish something on your social media accounts today. So you spend hours scrolling the internet for ideas only to repost a famous quote.
You spend hours liking posts, replying to people’s stories with emojis and scrolling through hashtags. But even after all this work, your business, audience and engagement are still not growing.
You’re constantly checking to see if your content has any likes, shares and opens. But your content never gets the engagement you’d hoped, leaving you deflated like it wasn’t even worth the effort.
You find yourself thinking that people don’t care what you have to say, that you have nothing new to add and this whole content is queen stuff isn’t true for you.
“Rachel helped me to understand how branding carries over into content planning for social media, my website, and newsletter – it’s so simple and doable!
I now feel more confident in choosing what I want my audience to know about me and what I offer.”
Are you ready to say… yes to posting consistently, yes to believing that social selling works, and YES to attracting your dream clients?
If your current content strategy is “this Insta quote will do” and “7 ways to… blog posts” don’t feel bad, every business owner has been where you are.
But it is possible to create unique content that positions you as an expert, attracts your dream clients and still feels authentic to you.
And I totally get it. The first four years in business, I created all my content on the fly. I was so busy juggling client projects and looking for work; I didn’t have time to sit down and plan my content.
When I did finally sit down to write, I’d either develop the worst creative block and end up writing a post about my morning coffee OR I’d share a personal experience and spend the rest of the day imagining all the terrible things people were saying about me.
Neither strategy proved successful. All it did was confirm my belief that I had nothing relevant to say, and my dream clients weren’t interested in hearing from me. Of course, none of this was true.
Now 8 years in, I’m working with my dream clients, my client roster is booked months in advance, I know what content I’m sharing each day thanks to my 90-day content plan, and people are sharing, liking and commenting on my content on the daily. It still amazes me that I can share one Instagram post and receive five sales enquiries and email newsletter signups in the double digits.
But this only became possible because I made time to get clear on what I wanted to share, learned what content resonated with my dream clients, and made a content marketing game plan that was right for my business.
Whether your biggest struggle right now is showing up, knowing what content your clients are craving, finding time to create content, or all three, the Create Content with Confidence eCourse can help.
“Rachel is able to take overwhelming information and translate it into actionable steps and remove the complexities surrounding content creation and finding your ideal clients. She helped me discover, and have the confidence I needed to target my ideal client.”
imagine if —
You knew exactly what content to create for your dream clients, so they were lining up to work with you.
You felt confident to show up as you are because you knew your community was excited to hear from you.
You had a content plan so you could batch and schedule 90-days’ worth of content in one day (for real).
And coming up with content ideas was easy, quick and fun because you knew what strategies worked for you.
Create Content with Confidence —
You’ll receive video lessons, digital workbooks, and fill-in-the-blank templates so you can work on your branding, content strategy and marketing plan. Videos are between 5-10 minutes long, so you’ll be able to fit them in-between family life and existing client commitments.
Each week you’ll watch videos that take you through the step-by-step process of creating content. Then you’ll take what you’ve learned and apply it to your business so you can start seeing results immediately.
The lessons build on each other so at the end of this course you’ll be able to create content you know is on-brand, resonates with your dream clients, and positions you as an expert in your niche.
MODULE 1 —
Kick the RULES and latest marketing fads to the curb and implement strategies that work for you and your business.
MODULE 2 —
Discover your unique point of view and ways of working so you can position yourself as an EXPERT in your niche.
MODULE 3 —
Get clear on what it is YOU want to say so your business content reflects your values, language and style.
MODULE 4 —
Learn what content resonates with your DREAM clients and focus your time and energy into creating content they will love.
MODULE 5 —
Make a content game plan that is RIGHT for your business, so you know when, how and where to show up.
MODULE 6 —
Learn how to AUTOMATE your content plan so you can post consistently and focus on engaging with your dream clients and spend time building your authority.
ENROL NOW —
This is for you if…
You post content on your blog, email list and Instagram, but you haven’t seen the engagement you’ve been hoping for.
You don’t show up because you don’t know what to say, are afraid no one will listen and aren’t convinced you’ll see results.
You don’t have a clear and actionable content marketing plan, so you post sporadically and spend time on tasks that don’t support your business growth.
Your content isn’t resonating with your dream clients, so you’re struggling to fill your client roster and position yourself as an expert.
“Rachel has a breadth of insight, resources, and experience. Her probing questions helped me to clarify my ideas and business direction, and she saved me so much time.”
— Lyndsey Jackson
The Create Content with Confidence lessons will help you…
To understand what misconceptions and bad marketing advice you shouldn’t follow
Get clear on how your content marketing strategy will help you achieve your financial goals
ENROL NOW —
By the end of the program you’ll . . .
Be showing up with confidence and clarity because you know exactly what you stand for and what you have to offer.
Have your dream clients lining up to book your services because you have a clearly defined brand and key messages that resonate.
Be writing your content in batches, scheduling it and then moving on with your week thanks to your 90-day content plan.
Feel positive about the content you’re creating because engagement is growing, and it’s turning followers into clients!
“Rachel gave me such valuable advice on writing content. Her simple and easy to implement suggestions made a huge difference to my ads and my engagement on Facebook.
She has such an easy manner of communication and makes things I don’t understand well very accessible”
— Rebecca Duffield
Are you ready to CREATE CONTENT that positions you as an expert, has your dream clients booking your services BUT still feels authentic to you?
ENROL NOW —
14-Day Money-Back Guarantee —
If for any reason you aren’t satisfied, or the course isn’t what you were looking for, you may request a refund within 14 days of purchase. No questions asked.
Send an email to firstname.lastname@example.org, and I’ll get back to you ASAP!